Saturday, March 7, 2015

introduction to business communication

Communication defn:
Ø   
Ø  Communication is the process of     exchanging information and      understanding between people.
Ø   Communication is best described as a    process because it is active, continuous,    reciprocal and dynamic.

Nature of commn:
}  It is dynamic.
}   It is behavioral interaction.
}   It is receiver's phenomenon.
}   It elicits responses.
}   It is complex.

COMPONENTS OF COMMUNICATIONTHE SENDER
}  THE CHANNEL
}  THE RECEIVERS
}  FEEDBACK
}  THE MESSAGE

  NATURE OF COMMUNICATION             is Explained By
}  Characteristics of communication
}  Means of communication

1. TWO WAY PROCESS.
}  Communication can take place only when there are at least two persons.
}   One person has to convey some message and another has to receive it.
}  Information may be conveyed to a group of persons at a time.
2. KNOWLEDGE OF LANGUAGE
}  Receiver should understand the message.
}  Sender must speak in a language that is known by the receiver.
3. MEETING OF MINDS NECESSARY
}  Requirement of consensus.
}  That means Identity of minds.

4. MESSAGE MUST HAVE SUBSTANCE
}  Sender must have something worthwhile for the receiver.
}  Receiver shows interest in the subject.
5. COMMUNICATION IS ALL-PERVASIVE:
}  It is Omni present.
}  It is found in all levels of management.
6. COMMUNICATION IS CONTINUOUS PROCESS
}  Sharing or exchanging information is on going process.
}  As long as there is work- personal, Official or unofficial, there will be communication.
7. COMMUNICATION MAY BE FORMAL /INFORMAL
}  Formal communication follows hierarchy – the official channel established.
}  Informal communication does not follow the official channel


SEVEN TOP BARRIERS to communication
1. Physical barriers
2. Perceptual barriers
3. Emotional barriers
4. Cultural barriers
5. Language barriers
6. Gender barriers
7. Interpersonal barriers

-          As per book: non verbal signals, language, listening, pre-judgement, relationships, emotional responses, systems


METHODS OF COMMUNICATION
}  ONE-TO-ONES
}  MEETINGS
}  PHONE
}  VIDEOCONFERENCING
}  FAX
}  E-MAIL
}  INTRANET
}  RADIO
}  TV
}  LETTERS/MEMOS/REPORTS
}  MANUALS
}  PRINTED MATERIALS


CHANNELS OF COMMUNICATION
FORMAL COMMUNICATION CHANNELS
}   Newsletters
}   Meetings
}   Written memos
}   E-mail
}   Bulletin boards
 INFORMAL COMMUNICATION CHANNELS
}  Chance encounters
}  Grapevine
}  Rumors and Gossip

FLOW OF COMMUNICATION
}  DOWNWARD
}  UPWARD
}  HORIZONTALLY
}  DIAGONALLY
Downward
}  From higher to lower levels.
}  Flow is downward.
}  Directive in nature.
}  Purpose is to get plans implemented.
}  Travels fast.
}  Orders, instruction, lectures, manuals, handbooks, etc.. are main examples.

Upward
}  From lower to higher levels.
}  Flow is upward.
}  Non directive.
}  Purpose is to provide feedback on performance.
}  Travels slowly.
}  Reports, appeals, suggestions, grievances, protests, surveys, etc.. are main examples.


Ø  Horizontal communication
                Horizontal or lateral communication implies the flow of information, ideas and opinions among positions at the same level of authority.
Ø  Diagonal communication
                It means communication between people who are neither in the same department nor on the same level of organization structure.



Benefits of effective communication:
S-stronger decision making and problem solving
U-upturn in productivity
C-convincing and compelling corporate materials
C-clearer, more streamlined workflow
E-enhanced professional image
S-sound business relationships
S-successful responsive ensured


Methods of communication:
-oral and written communication, both internal & external are,

No comments: